Thursday, June 21, 2012

Can You Read Your Customer?s Mind In Business?

Can You Read Your Customer?s Mind In Business?
Learn to recognize and work with different personality types if you want to master the art of persuasion and selling in your home business. Some of you might not have the luxury to experience all of them, but it is good to know that they do exist, so that you will know how to handle them when you cross path with them in your business dealings, perhaps in the near future. Here are the 8 different types of personalities :

THE BAULKERS : These people are indecisive. They can't make up their minds. It takes a lot of patience to work with them. Sooner or later, you have to force the issue b y asking : "What would keep you from signing the agreement letter today?"

THE TALKERS : You can control the talkers by asking questions to keep pulling them back on track. Use simple questions to which they can answer "yes" or "no".

THE CLAMS : Keep drawing them into the conversation with questions to make them talk. Ask for advice or for their opinions.

THE SKEPTICS: With the cynics, use a lot of raw data. Show proof statements and documentation. Keep getting agreements as you go along.

THE SARCASTICS : Sometimes they are hard to take, but keep your cool. Find out what is behind their sarcastic remarks Laugh at their sarcasm-all the way to the bank!

THE EGOISTS : Resist the temptation to tell them off. Fed their egos by asking for their opinions and giving them compliments. (Please be honest here!) Win them over by giving in on all the minor issues.

THE BULLIES : They get their way by acting tough. Be nice, but stand your ground. Don't run, don't fight--just stand.

THE TIMIDS : Take it nice and slow, do not rush them. Concentrate on building their confidence.

FOCUS ON KEY BENEFITS

Whatever you are selling in your business, focus on your client's key benefit for buying immediately. It is called "hot button" selling...you find his primary motivation for buying and zero in on the motivation. You keep asking questions until you find your prospect's strongest reason for acting promptly, then you reinforce the client's own reason. (however, do remember that there is a fine line between asking questions and interrogating him!)

One of the simplest and most powerful formula is to show them what they want most, and whatever personality trait your prospect has, he will move the earth to get it! They will pin themselves down instead! So the secret to clinching that business deal is...Ask the right question!


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