10 Ways To Improve Your Customer Service

10 Ways To Improve Your Customer Service
1. Stay in contact with customers on a regular basis. Offer

them a free e-zine subscription. Ask customers if they

want to be updated by e-mail when you make changes to

your Web site. After every sale, follow-up with the

customer to see if they are satisfied with their purchase.

2. Create a customer focus group. Invite ten to twenty of

your most loyal customers to meet regularly. They will give

you ideas and input on how to improve your customer

service. You could pay them, take them out to dinner or

give them free products.

3. Make it easy for your customers to navigate on your

web site. Have a "FAQ" page on your Web site to explain

anything that might confuse your customers. Ask them to

fill out an electronic survey to find out how make your web

site more customer friendly.

4. Resolve your customers complaints quickly and

successfully. Answer all e-mail and phone calls within an

hour. If possible, you the owner of the business, personally

take care of the problem. This will show your customers

you really care about them.

5. Make it easy for your customers to contact you.

Offer as many contact methods as possible. Allow

customers to contact you by e-mail. Hyperlink your e-mail

address so customers won't have to type it. Offer toll free

numbers for phone and fax contacts.

6. Make sure employees know and use your customer

service policy. Give your employees bonuses or incentives

to practice excellent customer service. Tell employees to

be flexible with each individual customer, each one has

different concerns, needs and wants.

7. Give your customers more than they expect. Send thank

you gifts to lifetime customers. E-mail them online greeting

cards on holidays or birthdays. Award bonuses to your

customers who make a big purchase.

8. Always be polite to your customers. Use the words

your welcome, please, and thank you. Be polite to your

customers even if they are being irate with you. Always

apologize to your customers should you make a mistake.

Admit your mistakes quickly and make it up to them in a

big way.

9. Reward customers a point for every one dollar they

spend. Let's say customers can get a free computer for 300

points. That means customers will spend $300 dollars on

your products and services to get enough points to get the

free computer.

10. Build strong relationships with your customers. Invite

them to company meetings, luncheons, workshops or

seminars. Create special events for your customers like

parties, barbecue's, dances etc. This will make them feel

important when you include them in regular business

operations and special events.


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