Chinese Hisense For 5 Consecutive Years Of The Best Corporate Public Image Award

Chinese Hisense For 5 Consecutive Years Of The Best Corporate Public Image Award
Hisense Group is a large electronic information industry group, was established in 1969.

Hisense adhere to the technology of establishing enterprises, the sound operation development strategy in order to optimize the industrial structure, based on technological innovation as the driving force, capital operation as a lever, sustained and healthy development. Into the 21st century, Hisense R amp D strength with a strong backing, with excellent international management team to support accelerated the pace of industrial expansion, forming a multi media, home appliances, communications, IT intelligence system, the modern version of home and service industries block. 2008 Hisense Group realized sales income of 48.9 billion, in China s electronic information companies in the top hundred.

Hisense has Hisense Electric (600060), and Kelon Electrical (000,921) 2 respectively in Shanghai, Shenzhen and Hong Kong listed company, is the only one holding both Hisense (Hisense), Kelon (Kelon) and Rong Sheng (Ronshen) three well known brand enterprise groups in China. Hisense TV, Hisense air conditioners, refrigerators Hisense, Hisense phones, Kelon air conditioners, refrigerators capacity all the elected voice of the Chinese famous brand, Hisense TV, Hisense air conditioners, Hisense refrigerators have all been named National Inspection free products, Hisense TV was the first national export exemption qualifications.

Hisense is the first national innovative enterprises, the national innovation system, R amp D center pilot units, the Central Propaganda Department, the State Council jointly nominated by the SAC and the Central Propaganda Department of the top ten typical state owned enterprises, with state level enterprise technical centers, state level post doctoral research station State the outcome of industrialization base 863, the State Torch Program Software Industrial Base, State Key Laboratory of digital multimedia technology. Hisense in Qingdao, Shenzhen, Shunde, North America and Europe to build a R amp D institutions, initially to establish global R amp D system. Scientific and highly efficient technology innovation system, so that Hisense s technology innovation is always walking in the forefront of the domestic counterparts.

At present, Hisense in South Africa, Egypt, Algeria and other places have a production base in the world with 15 overseas branches, the products are exported to more than 130 countries and regions.

Recently, the fifth Best Corporate Public Image Community in Beijing, announced the selection results, Hisense and other 25 companies topped the 2009 Best Corporate Public Image Award Hall of Fame. Concern that the household electrical appliance enterprises Hisense has been granted such an award for 5 consecutive years, this is also just won the eighth, following Hisense China s Most Respected Enterprises title, got an authoritative body and the general public is another highly praised.

Based on the current selection in the past year, global financial environment, a greater emphasis on the sound development of enterprises based on its own premise that a comprehensive evaluation and the public the impression, Hisense in various indicators in order to perfect the performance evaluation experts has won unanimous high marks to achieve has the honor of the five in a row. Hisense that: In the context of economic globalization, the competitiveness of business ethics is becoming a future strategic core competitiveness of enterprises. After 40 years of innovation and development, technology is the root, quality first, credit for the Road, the responsibility to re has accumulated for the Hisense perplexed philosophy, also received recognition and trust of consumers.

It is learned that the global financial crisis has seriously affected in 2009, Hisense Group achieved annual sales income of 56 billion yuan, profit up 96 . At the same time, Hisense Electric directional issuance is approved, Hisense Kelon re approved, long term incentive for enterprises to further energize; from development to high end boutique to take the lead in developing international standards for LED backlight, Hisense, China s electronics industry to create the first of its kind.

In 2009, Hisense continued commitment to public welfare undertakings, funded 100 million yuan to establish a charitable benefits the old project Screen Love Fund after the five year plan period, and the provincial cities of Charity and 17 civilian agencies, to help guaranteeing that poverty stricken elderly people in Shandong province, so that they can watch television and feeling through the screens directly to the state and social development; the eve of Teacher s Day in 2009, Hisense has invested 13.8 million yuan in support of Qingdao educational development. In the green, environmental protection, Hisense has been advocating for new technology driven energy reduction in 2009 is also launched a more energy efficient 360 ? DC inverter air conditioners and refrigerators 6A, its acoustic capacity the first to introduce the brand star fifth generation energy efficient refrigerators, Japanese consumption of electricity is only 0.25 degrees, the record lowest in the world.

A result of the corporate social responsibility and sustainable development, the outstanding performance, Hisense repeatedly awarded Best Corporate Public Image Award, China s most respected enterprises , Best Employer and other honorary titles.


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