Monday, February 18, 2013

Establish Yourself As An Expert In Your Industry By Using EBooks

Establish Yourself As An Expert In Your Industry By Using EBooks
When people consider you an expert in your industry it will entice them to want to buy your products or services.

It makes sense. Would you rather buy an eBook on making a website from someone who just decided to write a book or from someone who has written several eBooks on that topic?

Developing eBooks is a great tool to become known as an expert in your industry on a particular subject. Within this article I am going to show you how and why you should be doing this.

Creating an eBook provides you with a status.

A status is so important in business because once you become known for something, it's like a magnet, and people who need that something slowly begin to become attracted to you.

Here's a quick example. I'm known as My Idea Guy. I've branded myself as this and am known to provide solutions for people. The majority of people that I work with are information marketers, speakers and authors.

As a result of that branding, I've become known for generating all kinds of ideas for information marketing, for speakers, for authors, and helping them build their businesses.

I've become known for that one thing and because of that I now attract business just for that purpose. People are attracted to my ideas, services, products and philosophies, all because I was able to establish my brand.

You can do that by creating an eBook on the particular topic of which you are an expert in. Some of you are going to say, Yeah, but Stu, listen. I am listening to you talk about being an expert, and I am not an expert at anything.

Well, hello! You don't have to be an expert. This is a way for you to establish your expertise. So by doing research, by compiling all the materials for the eBook, you're establishing yourself. You've gone to great lengths to find the solutions that people are looking for, and in my opinion, as long as you're able to provide the answers and solutions that people are looking for, you're of value. You're an expert in a certain particular topic.

Doing this will quickly enable you to become known for that particular topic. It will increase your expertise status and you can begin to use that to leverage your business.

The more you give your costumers high quality content by having more eBooks and services available, the more people will want to purchase from you because you will become more recognized.

eBooks are a great stepping stone to more business.

I hope this article has helped you see why every business should incorporate eBooks into their marketing funnel.

By exploring your creativity ideas will come to you when you need them the most!


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Establish Records Systems At Startup For Long Term Success

Establish Records Systems At Startup For Long Term Success
Keeping records is a critical part of running a business correctly. Effective entrepreneurs develop internal systems to organize all financial information. For many businesses, the internal systems start and stop with an accounting software and box of receipts, but it is also important to keep all paperwork organized and accessible.

Keeping good records of all business transactions helps you create accurate financial statements to assess the health of your business. Inaccurate records make planning pointless because there is no way to gauge your progress. Should you need to borrow for growth or plan to sell your business down the road, accurate records are an absolute must. If you allow errors in your accounting system, you will end up spending hundreds, if not thousands, of dollars to have an accountant find the mistakes and correct them before a banker or buyer will even talk to you.

You also need to keep good records to minimize your tax burden. Whether your business is taxed at the entity level or your profits flow through to the owners, managing your tax liability is a year round effort. Receipts should be entered into the accounting system, marked with any missing information, and filed such that any particular receipt can be retrieved within a minute or two. The filing specifics are up to you filing by business name, product type, date, or any other particular will work, as long as you can find what you are looking for when you need it.

Recordkeeping is made much easier through small business accounting software. Every business needs to use one of these programs. The free download versions are very basic useful only for very small businesses with very few transactions. The best option for any startup with plans for growth is Peachtree Accounting. Peachtree is a better option than the ever popular Quickbooks for many reasons, but the most important is that Peachtree is entirely GAAP compliant. That is, the way the system works and the way your entries are posted meet the standards of the Generally Accepted Accounting Principles. GAAP compliance means your financial statements will accurately reflect what is going on with your venture, and, as long as you set it up correctly and review all error messages, your financial statements will require far less work to be presentable to bankers.

Paper records such as receipts, contracts, deeds, and purchase orders, should be kept in an organized fashion. In the spirit of going green and preserving work space, you might consider purchasing an electronic storage system for all paper transactions. These programs allow you to scan in the document, add labels and notes, and file in electronic folders for safekeeping. If you choose the electronic route, be sure you have TWO backup systems in place, at least one of which is online. If your office should be completely destroyed, an online backup service will save your business.

The amount of time you need to hold on to business records depends on several factors. The IRS requires a 3 year history of any document used to support an accurate tax return. However, if you are audited for suspected fraud, the IRS can look back at least 6 years. If you file a bad debt deduction, those records must be kept for seven years. In addition, your insurance company or creditors may require you to maintain documentation even longer. If you opt for electronic storage, holding the records is no problem. If you keep paper files or 3 ring binders, place everything over three years old in storage, but be sure the boxes are clearly labeled and kept in a safe, dry place.

When you are just starting your business, establish good systems for keeping records. Buy and install your accounting software early in the process, and decide on a filing system that will work best for you. Keeping records is a critical aspect of business success and it deserves your ongoing attention.


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Sunday, February 17, 2013

Essential Tips On How To Become A Royal Marines Commando

Essential Tips On How To Become A Royal Marines Commando
The Green Beret and the 'flash' on the uniform never fail to create an impression. After all, it's the symbol of the Royal Marine Commando. A potential Royal Marine must pass his Potential Royal Marines Course (PRMC) and only then does the selection procedure begin on the basis of interviews. However, to make even the smallest breakthrough in the whole examination and selection process, the candidate has to be absolutely focused and needless to say, fully prepared. To become a PRMC is one of the most difficult tasks ever.

It is advisable to work on some sample question papers of the PRMC examination in order to understand what is being asked and tested. The test will cover an all round knowledge including emotional stability and maturity of the candidate along with the knowledge of the royal marines at large. The capacity of the candidate as a team worker and manager of a team is equally judged and assessed. The most essential requirement of a royal marine recruit must, undoubtedly, be complete body fitness without which a recruit cannot function.

The primary step is to pass the selection process through the PRMC examination. One must contact the Careers Office to find out about the dates and procedure of the marine examination. Different sets of questions would be asked - numerical tests, reasoning and logic tests, mechanical comprehension tests. Candidates would be tested on the history of the Royal Marines also and therefore, a thorough knowledge of the same is imperative. During the process of preparation for these examinations, the candidate must remember to use the right and precise references. A varied study is good but sometimes, that needs to be streamlined to make the study and research more substantial, concentrative and effective.

After the test, the names of the candidates who have been selected for the interview will be short listed. To prepare for this, the potential Royal Marine must be aware of some of the sample interview questions and their responses. Then he or she should create his or her own response to the questions and accordingly derive upon the best answer taking cue from both. Facing mock interviews are the best ways to prepare for such interviews. Answers and responses should be well structured. It is advisable to keep them short and precise and to-the-point.

Creating the right impression based on one's own individuality is very important. The candidate must believe in his capabilities but should avoid appearing too confident or conceited. One must be totally focused and must take adequate mental preparation to face the rigorous training process which is considered to be one of the toughest in the world. The royal marine commandos undergo long and thorough infantry training routines. The professionalism, team spirit and ambition for success of the royal marine are truly remarkable.


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Essential Redundancy Documents For Managers

Essential Redundancy Documents For Managers
As the economic crisis worsens and company after company goes to the wall, every manager is focusing on how to keep their business afloat. In many cases, this involves trimming overheads and making redundancies. This process is painful ? no one likes letting staff go ? but frequently necessary. As businesses become more cautious and focus on consolidation rather than expansion, there simply isn?t room for surplus employees ? the very survival of the business (and the jobs of everyone who works there) may be at stake.

In order to make successful redundancies (and avoid painful costs), you need to make sure that you are protected by your redundancy documents. The cost of an unlawful dismissal can be over ?75,000, and your redundancy policy and procedure need to follow the letter of the law. Your company?s redundancy documents need to:

Outline Your Policy

A clear redundancy policy is an essential document for any company, and should clearly state what the redundancy procedure is ? the different stages of the process, selection criteria, right of appeal, the consultation process, the amount of redundancy pay that is offered, any support that is available during or after the procedure, and so on and so forth. A well written redundancy policy is the most important document to have when you need to let people go, both for employers (who need to know what process to follow) and employees (who need to know what to expect and what their rights are) ? don?t let your business be without one!

Support the Process

In addition to this redundancy policy, you should have documentation that supports the process the whole way through. This includes documents to outline the legally acceptable reasons for redundancy, notify employees of a redundancy decision, offer the right of appeal, provide the results of an appeal, and so on. It isn?t enough to provide a sound redundancy policy ? the rest of your documents have to follow the letter of the law as well, providing employees with clear information and the right to appeal.

Cover the Alternatives

Wherever possible, your redundancy procedure should allow for alternatives. Part time employment, a job share scheme, reduction of bonuses and salary and other such methods can help reduce costs without cutting staff. It may also be the case that while the company can no longer support a particular position, a member of staff can be offered a different position within the company. Your redundancy documents should clearly outline potential alternatives, if they are applicable, and the conditions under which they will be offered.

Managing redundancies is one of the least enjoyable parts of running a business, but a clear, legally supported redundancy policy and procedure will help to make things as painless as possible. Make sure you keep your documents up to date ? every year brings numerous changes to UK employment law. Some of these are relatively minor, but others can be significant changes to policy and statutory redundancy pay. Staying on top of the latest developments may seem like hard work, but when it comes to making redundancies it doesn?t pay to make mistakes.


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Essential Info On UID Labels And UID Nameplates

Essential Info On UID Labels And UID Nameplates
An Introduction to UID Label

The Unique Item Identifier (UID) label is mandatory, especially if you want your items to be UID compliant. Once correct UID labels are placed on your items you are eligible to apply for the UID Registry. In recent times, UID label is used for all Department of Defense?s (DoD) identification requirements and serialization tracking programs (SNTs). Selecting the right UID label is extremely important for achieving UID compliance. The UID labels, UID tags and UID nameplates you use must be durable under complex conditions and should not wear away.

To manufacture the UID labels, there is a wide range of materials to choose from such as stainless steel, polyester, aluminum or laser marked adhesive backed tape. However, the UID labels or plates have to meet the MIL STD 130 code standards.

All companies requiring UID labels, UID nameplates, and Mil-Std 130M UID compliance can be described in the three core categories below:

Full Resource Medium-to-Large Size Companies ? These companies normally have all the available resources to fully implement Mil-Std 130M compliant labels and tags, UID verification and Wide Area Work Flow (WAWF) and UID registering processes. Yet, they still search for a UID partner that can help them in correctly choosing the suitable UID equipment or process for their operation.

Selective Resource Medium-to-Large Size Companies ? Even though these companies have abundant resources to implement the critical equipment and processes for complete Mil-Std 130 UID compliance, they choose to partner with a vendor that can provide UID labels and UID nameplates including on-demand and verification reports in a timely fashion.

Limited Resource Small-to-Medium Size Companies ? These companies have a Mil-Std 130 requirement but cannot afford to buy thermal transfer printers, CO2 laser etching equipment or UID label verification equipment and qualified staff to cater the UID orders. Thus, they generally look for a reliable UID partner who can offer UID compliance labels, UID nameplates, verification reports and also a process to submit UID information to the WAWF and UID Registry.


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Essential Elements Of Outdoor Parking Lot Lighting

Essential Elements Of Outdoor Parking Lot Lighting
There is a delicate balance between power and control that every contractor must observe when determining the type of lamps to be used and the appropriate wattages for those lamps. Sometimes more area can be lit with less energy consumption and create long term savings for a client on operating costs. Energy efficient technology also continues to improve daily and should also be considered when applicable.

Clients may not realize that outdoor parking lot lights do not have to be rated at the highest wattage to give them the best outcome, and they may ask you to find them the most powerful fixtures to get the job done. This is seldom necessary, nor is it as workable as it once was when we consider that new law place a great deal of control over lighting and require more than simple luminance standards be observed. Optics, direction of the light, and systematic planning are necessary to effectively light an outdoor parking lot lighting system that will satisfy both regulatory codes and budgetary operating constraints of the client. Working with a designer from RLLD Commercial Lighting can help you achieve superior results with just the right amount of power, elevation, and angle of incidence without overspending or encroaching on light trespass restrictions.

The quality of optics engineering is an essential element to outdoor parking lot lighting design.

Because light pollution laws now tightly regulate the amount of light that shines past the property line around a facility, it is essential to disperse illumination evenly to avoid lights spillage and glare that can blind the eyes of pedestrians and motorists. By choosing fixtures with sophisticated reflectors and shields, it is possible to create light distribution patterns that yield optimal results without having to necessarily use the highest wattage fixtures.

Luminaire housing plays a critical role in creating the best angles of incidence for outdoor lighting within the boundaries of any parking lot.

Some housings, like full cutoff designs, point the light directly downward onto the pavement below, while others such as semi cutoffs direct it more across the lot and downward onto the pavement. It may be difficult at times to determine exactly what type of housing your client will most benefit from just by looking at the facility, particularly if you are lighting an establishment that has uniquely configured parking lot islands or a storefront that requires a view free from the obstructions of light poles. In these complex scenarios, something more than a standard solution will be necessary to accommodate all luminance, light containment, glare reduction, and lighting distribution requirements.

Before buying any outdoor parking lot lighting fixtures and poles, it is very important to create a detailed photometric plan first.

The significance of photometric analysis from a cost savings perspective cannot be emphasized enough. With the help of an RLLD Commercial Lighting Designer, you can have a three dimensional model of your client?s facility rendered that will show how one or more proposed outdoor parking lot lighting layouts will look. Multiple variables such as foot candle density, lighting angle of incidence, and elevation of luminaires can all be simultaneously calculated and adjusted either collectively or individually. This ability to forecast outcomes prior to purchasing allows you to pinpoint exactly what equipment will be necessary to fulfill your client?s needs.

It is strongly recommended that you use only outdoor parking lot lights manufactured in the United States.

We live in a society where a large percentage of the products we use, such as automobiles, are made overseas. Many of these products perform exceptionally well and enjoy consistently high consumer ratings. This is not the case, however, with lighting equipment. By far, the best outdoor parking lot lights are still made right here in the US, and by far, they offer the best performance backed up in writing by written warranties. Shipping and delivery is also much more expeditious when handled within US borders and generally result in much shorter lead times for your clients.


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5 Top Tips For Choosing The Perfect Nursing Specialty For You

5 Top Tips For Choosing The Perfect Nursing Specialty For You
The word specialist has a nice ring to it, right? When we specialize in something, whether it is relates to a skill, a company, or hobby, we have knowledge that is above and beyond the base knowledge of a particular topic. Becoming a nurse is certainly special. However, specializing in a specific area can boost your resume and fatten your salary. It can benefit you like switching from ordinary scrubs, to super comfortable and versatile cheap urbane scrubs. When choosing a particular area to specialize in, here are some tips that can help you to make the right choice:

1. Consider your ideal job location

Based on your specialty, you could work in a wide variety of locations, including:

?airplanes

?ambulances

?homes

?hospitals

?prisons

?retirement homes

?schools

There are a few key considerations to make. Depending on the area where you want to work, certain specialties may be in greater demand. Another issue is that working in certain places tends to be more stressful than working in others. For instance, working in a prison or retirement home would be more stressful than working in a school. Thus, this is yet another important consideration that you should make.

2. Get advice from nurses in certain specialties

It is important to get a perspective from nurses who have experience in a certain specialty. They can provide you with some street smarts based on their own experiences. This will provide you with a more realistic perspective about the day to day realities of working within a particular specialty.

3. Consider stress levels as a factor

Different specializations have different stress levels. Many people make the error in assuming that stress is always negative. In fact, some stress is good. Healthy stress makes our bodies and minds more alert, to deal with a particular situation. However, the amount of stress that different specialties create, can vary greatly. Quite honestly, if you cannot handle stress, then you should probably not be a nurse. However, if the stress of providing assistance during major surgery would be overwhelming for you, for example, then you should consider a different specialization.

4. Learn about the educational requirements

Earning a general RN degree requires about two years. Afterwards, specialization can require up to 3 4 more years of schooling, depending on the specialty.

5. Look before you leap

Just as companies test products before putting them on the market, you can also test certain nursing specialties before choosing one. Fortunately, numerous nursing programs provide this chance. Methods of testing include:

?day long courses

?hands on training

?job shadowing

You might be surprised about the results of testing. You could become less interested in specialties that you initially favored, and more interested in specialties that you initially dismissed.

Whether you are starting your nursing schooling or have already become an RN, your next option can include training for a particular specialty. The aforementioned tips can help you to select the best specialty for you. Make a special effort when selecting a nursing specialty and do it the best you can!


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